Musical Virtual Tour of the AVTODOM company
Customer Feedback:
"It has been a pleasure to work with you. You were able tackle the work in a very adaptable and creative way, in spite of the fact that your briefing was far from perfect! Everything turned out to be remarkable. I hope to continue our venture in the same manner next year. Are you ready?"Elena Yanyuk, Marketing Director of the AVTODOM
"Our goal was to convey the vivid and expressive image of AVTODOM. To show that these bright and interesting people are the heart of the company," says Artem Efremov, the project manager.
The virtual tour exhibits the beautiful location, fully immersing the viewer into the simulated environment. We took it to the next level by adding another communication channel — through the music.
In each scene AVTODOM employees use BMW car- and motorcycle-specific sounds to play a music pattern. Besides BMW, Motorcycle, and Mini Cooper showrooms, you can visit a track where the AVTODOM Racing Team competes — the winner of the Russian Touring Car Championship.
The project was made in collaboration with Machaon Group.
Client:
AVTODOM — a BMW and MINI licensed dealer
Project team:
Project concept:
Machaon Group
neq4 company
Project manager:
Artem Efremov
Photography:
Artem Efremov
Alex Kukushkin
Roman Sambul
Video Shooting:
Artem Efremov
Alex Kukushkin
Make-up:
Dasha Tokareva
Music concept:
Olga Scotland
Video production:
Dmitry Zuev
Design:
Maria Rusakova
Machaon Group
Animation:
Dmitry Niggol
Programming:
Artem Efremov
Dmitry Svetlakov
Driver:
Artem Efremov
